Keneilwe Ledwaba, an inspiring accountancy graduate from Brits in North West South Africa, is no ordinary entrepreneur. After embarking on her educational journey in accounting, Keneilwe faced a challenging job market, which led her to take an unexpected yet courageous step into the world of construction and renovation. Thus, she established her own company, NeiTouch, with a resolve to carve her own niche in an industry known for its predominance of male professionals.
From Accounting to Construction: A Journey of Resilience
When one thinks of an accounting graduate, the image conjured tends to reflect a cozy office space adorned with spreadsheets, calculators, and perhaps the scent of fresh coffee. But Keneilwe’s journey took a different path. With the stringent job search yielding little success in her chosen field, she found herself at a crucial crossroad. Instead of succumbing to disappointment, she channeled her skills and passion into a realm that ignited her creativity and ambition: construction.
“My father ran a family business focusing on construction, and I learned every skill of the trade from him,” Keneilwe reflects. Those formative years spent alongside her father not only equipped her with hands-on knowledge but also instilled in her the values of hard work, dedication, and innovation. The family business has been operational for an impressive 14 years, providing Keneilwe with tangible experience in everything from project management to customer relations.
Challenges in a Male-Dominated Industry
Entering the construction industry as a woman is akin to stepping into a battleground where stereotypes and biases often clash with determination and talent. Keneilwe faces a myriad of challenges, not merely on construction sites but within the societal mindset as well. “She acknowledges that navigating the construction industry poses significant challenges for women. “People are often intrigued as to why I am an accounting graduate who works in construction. I frequently find myself in a position where I have to validate my reasons for choosing what the public might label as ‘such a job’.”
Keneilwe’s experiences serve as a powerful reminder of the barriers that women face in traditionally male-dominated sectors. Nonetheless, Keneilwe stands firm in her convictions, bridging her background in accounting with her budding passion for construction. With the meticulousness required for accounting, she has brought a unique perspective to her new venture, ensuring that every project is not only well-executed but also financially sound.
Growing Passion and Interest
Despite the initial hurdles, Keneilwe’s passion for construction has grown exponentially over the years. What began as a means to support herself has evolved into a gratifying career that allows her to create tangible results while addressing clients’ needs. This newfound love for construction drives her to innovate and expand her company’s offerings, ensuring that clients receive the quality and creativity they deserve.
NeiTouch is not merely a name on a business card; it’s a reflection of Keneilwe’s vision and dedication to her craft. The projects she undertakes are a testament to her commitment to excellence and customer satisfaction. Each renovation and construction task allows her to leave a lasting impact on the lives of her clients, making every project personal.
The Importance of a Support System
While Keneilwe has faced various challenges, her journey has been made more rewarding by a strong support system—both from her family and her father, who remains a source of continuous mentorship. The lessons learned from her father have helped Keneilwe navigate her business through both triumphs and tribulations, giving her a firm foundation to tackle challenges head-on.
Moreover, Keneilwe finds inspiration from other women in business who are breaking barriers in their respective fields. She acknowledges the importance of collaboration and networking among women, emphasizing that unity can foster collective growth. Sharing experiences, triumphs, and strategies provides a platform for others to gain wisdom, confidence, and motivation. Keneilwe aims to inspire aspiring female entrepreneurs to pursue their dreams, regardless of industry norms.
Your Partner in Renovation and Construction
As NeiTouch continues to grow, Keneilwe is eager to extend her services to a broader audience. Whether you’re considering a simple renovation, a significant construction project, or you just need a consultation, Keneilwe is driven to bring your vision to life. Her professionalism, combined with her personal touch, ensures clients receive a customized experience.
If you’re looking for a reliable, innovative partner for your renovation or construction needs, Keneilwe is just a call or an email away. “Should you need me for your renovations, simply dial 072 429 6580 or email me at ledwabakeneilwe@gmail.com,” she invites.
In a landscape where women are still fighting for recognition in various sectors, Keneilwe Ledwaba stands as a beacon of possibility, encouraging others to take bold steps towards realizing their aspirations. Her journey from an accounting graduate to a construction entrepreneur showcases not only her versatility but also her unwavering belief in the power of following one’s passion, regardless of obstacles. Keneilwe has proven that with determination and hard work, one can create a successful and fulfilling career in the most unexpected places. Don’t miss out on the opportunity to work with Keneilwe; she is undoubtedly an asset to any renovation or construction project.
